If you don’t want to look for professional website deisgn service that will optimize your website for search engines, here are a list of things you should know to give your clients the feel of a professional website deisgn service with out the expense. The first thing you need to tell your clients is that the main objective of any SEO treatment for their website is for capitalizing in key word and dominating the target market for those keywords.
The first thing you have to look out for is to pick a good web page title. This is done with a title tag, it should include your keyword and be less than 63 character so that the title appears fully and it is not cut off by the search engine. So, this is what a professional website deisgn service would do first for your client. Do it for yourself and save them a couple of dollars.
The second thing you have to be aware of is the meta tag. This is a description of your page and it will show up in the search engines and it should not be longer than 20 words. It appears underneath your link on search engine results. It should be short and use your keywords, but don’t repeat them too many times. This is however the first contact potential customers will have with your clients website. Figure something that would atract them and have them think you are a professional website deisgn service provider.
The next thing is anchor tags. These are tags that are clickable but don’t lead your visitor to another website, but to a different place in your website. They must have your main keywords or your page title on it.
Fourth, is back links. Ah the key stone of any SEO tech, this are all the links that point viewers to your website. Finding quality over quantity is kind of difficult but that extra effort will mean more traffic for your clients, and this will make you seem like a professional website deisgn service. Think of the back links as a vote in a popularity contest in which your website is just one more competitor. Check your back links through yahoo by searching linkdomain: and your URL.
Since the name of the game is “visibility” then you should check out what parts of your clients website have already been indexed by Google crawlers. To do this you’ll have to use the site command in the search engine. This is a good opportunity to find out if there is information or tags missing from your web pages.
Another important thing to check is Google’s Cache. When you search for a word you don’t actually search the web but Google cache. It is a collection of snapshots of your websites that are search for relevant content. You can find out when it was last retrieved by typing cache: in google search box.